Estrategias de Marketing para Productos Ecológicos: Cómo Construir una Marca Sostenible y Rentable

By Oscar Auza, CEO of Brandika Introduction Sustainability is no longer just a trend—it’s a movement. Today’s consumers demand more than just quality products; they expect brands to be responsible, transparent, and committed to protecting the planet. As the CEO of Brandika, I’ve helped countless companies transition into sustainable, purpose-driven brands while maintaining profitability. If […]
La Estrategia Definitiva de Marketing en TikTok para 2025 – Guía del CEO

By Oscar Auza, CEO of Brandika 🚀 Why TikTok Marketing is a Game Changer in 2025 I’ll admit it—I was reluctant about TikTok. For years, I saw it as just another passing trend, a playground for Gen Z. But reality hit hard: TikTok is no longer an optional platform for brands. It’s a powerhouse of […]